> about
From the trading floor to New York and Mexico City and back to Berlin.
I started where you learn precision: bank training at DZ Bank, studies at Frankfurt School of Finance & Management, capital markets in Frankfurt and New York. Solid, analytical, but something was missing.
So I left. To Mexico City, where I co-founded an e-commerce company for eyewear: Shopify store, logistics, marketing, everything from zero. Then marketing responsibility for agency clients in Mexico, later performance marketing and frontend development in Berlin, a second D2C venture, and then the call from Fiverr.
As Country Manager DACH I was responsible for the regional go-to-market strategy for over two years: localization, brand building, partnerships for a listed marketplace with millions of users. Most recently, as Portfolio Manager at The Platform Group, I steered growth strategies for e-commerce portfolio companies.
Today I bring it all together: finance foundation, founder practice, corporate and startup experience, marketing craft, and AI. AI hasn't let go of me since 2022 and strongly shapes how I work. With FM Consulting I work with companies and teams that don't need another strategy deck, but someone who builds alongside them. In German, English, or Spanish, between Berlin and Barcelona, remote, or on site.